Our View

A new and unique development programme focused on mental performance for sales people.
Our experience of working with sales teams since the turn of 21st century is that they rarely lack access to training in technique or process; in general they able to learn the principles of account management, solution selling and so on.

We see three main pressures on sales people that make 21st century selling a more demanding place to be than ever.

- The environment is often a frenzied 24/7 hamster wheel of email,  web/conference calls and internal meetings not all of which help the sales person deliver.

- Sales people are required to be more consultative in their selling at a time when the customer’s purchasing process increasingly treats their service like a commodity.

- As articulated in the recent publication The Challenger Sale, sales people are required not just to establish great relationships but they need the self awareness, confidence and empathy positively to challenge the customer.

So we are asking the sales person to deliver cognitively complex and demanding objectives.

And yet what training to date has there been to support the sales person in this environment? This is where Sales-Mind comes in.

A sales team that builds its capabilities in mental performance will possess a unique competitive edge.

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